---
title: "About Jarrett Stanley"
description: "Jarrett Stanley is Chief Marketing Officer at Nationwide Mortgage Bankers and CEO of TrueTone AI. He has spent more than 15 years in mortgage marketing and now works at the intersection of lending and"
canonical_url: https://jarrettstanley.com/about
source: jarrettstanley.com
---

# About Jarrett Stanley

Jarrett Stanley is Chief Marketing Officer at Nationwide Mortgage Bankers and CEO of TrueTone AI. He has spent more than 15 years in mortgage marketing and now works at the intersection of lending and artificial intelligence — building AI systems that make marketing teams faster without giving up compliance or the human relationship at the center of a mortgage.

## Bridging innovation and tradition

Jarrett has watched mortgage marketing move from traditional channels to digital-first strategy, and his work in AI comes from a conviction that technology should make mortgage professionals more capable rather than replace them. As CMO at Nationwide Mortgage Bankers he leads a marketing organization that builds campaigns to generate loans and lasting borrower relationships alike.

## Professional journey

- **Chief Marketing Officer, Nationwide Mortgage Bankers** (May 2023 – present) — leads enterprise marketing transformation and AI strategy; digital initiatives credited with a 300% increase in qualified leads.
- **EVP & CMO, Nationwide Mortgage Bankers / Southern Trust Mortgage** (Jun 2021 – May 2023) — ran the marketing integration through the merger and pioneered AI-powered marketing automation for lead generation and compliance.
- **VP to SVP of Marketing, Southern Trust Mortgage** (Sep 2016 – Jun 2021) — owned brand, recruiting, and marketing support across all channels with multi-million-dollar budgets.
- **Creative Director, Atlantic Bay Mortgage Group** (Jul 2011 – Sep 2016) — led the 2013 rebrand that tripled market share and supported expansion to 40+ locations and $3B+ in annual production.
- **Senior Graphic Designer, Movement Mortgage** (Jun 2007 – Jul 2011) — helped scale marketing operations from 8 to 500+ employees.

## Recognition

- HousingWire Marketing Leader (2023)
- Top 40 Under 40, National Mortgage Professional (2022)
- Digital Innovation Award, Mortgage Bankers Association (2020)

## Areas of expertise

- **Mortgage marketing** — compliance-driven lead generation, brand strategy, campaign management
- **AI & technology** — AI implementation, martech stack design, automation, data analytics
- **Digital innovation** — digital transformation, innovation strategy, process optimization
- **Team leadership** — team building, talent development, strategic planning

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Canonical URL: https://jarrettstanley.com/about
Site: Jarrett Stanley — AI mortgage marketing speaker, strategic advisor, and CMO.
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